If Lily Tomlin can slag Jane Fonda about her facelifts, you can be sure the lads would down the pub. Enter ClarinsMen with its new products Hydra-Sculpt and UV Plus
It's been a while since a proper good skincare launch 'for men'. I - amongst many other women, I presume - have been hoping for something like this to arrive so that my husband will stop stealing my stuff. He doesn't even know that what he's using is 'firming' - but he likes it.
It's not unusual for men and women to - fine, we'll say - share skincare products, ClarinMen's two new launches, the Hydra-Sculpt and the UV Plus Men, join the Clarins family as exclusive products for men. Eh, what the eff, you might be thinking? But hear Clarins out. They have their reasons. Four of them, in fact, proven from thorough Clarins research.
- Men's skin is thicker than women's, and thick skin loses firmness. A focus area of the Hydra-Sculpt is the jawline that starts to lose definition with age
- Due to shaving, which can result in cuts, redness, imperfections and ingrown hairs, men's skin is actually more fragile
- Men's skin - specifically their neck, ears and scalp - is more susceptible to UV rays and pollution
- Men have naturally oiler skin, as men's skin tends to produce more sebum.
Even if you have a male partner who isn't into taking Instagram selfies, they're still possibly concerned about saggy skin. Wrinkles, men can bear, given the long-held belief that a man's ageing face is handsome and wise and all the rest. But while laughter lines and grey hair are given the go-ahead (lucky b*stards) a saggy jowl is, quite simply, not.
ClarinsMen Hydra-Sculpt RRP €50
Advertised
And that's where the ClarinsMen Hydra-Sculpt comes in. It claims to perform two actions in one step: to hydrate and firm, and to redefine facial contours. It's also sort of a serum and moisturiser in one, which is good news since all the men I know barely use one skin product. The double formula combines the ten natural ingredients, among them lemon and salicylic acid. Immediate effects should be the skin feeling hydrated, supple and comfortable. After four weeks, test subjects reported improved skin texture (84%), skin felt energized (88%), and skin felt firmer (75%).
Working with it is the ClarinsMen UV Plus Men which will hopefully persuade the men you know to finally start using SPF, those bold scallywags. It's really lightweight, making it quick to apply; it's non-oily, and it mattifies the skin; it has an anti-pollution complex - hurray!; it feels refreshing.
ClarinsMen UV Plus RRP €47
I wish these had been available before Christmas so I could have gifted them to my husband, dad and brother, but they'll be available in ClarinsMen stockists nationwide from the beginning of February 2018.
Advertised
Ronan O'Gara is the face of ClarinsMen in Ireland, in case you wondered, hence the featured image.
