Welcome to the New Look Beaut.ie!

Notice anything different about us today? Could it be that we've broken out the winter wardrobe? Changed our hair parting? Grown a moustache for Movember? No, it's something much more special indeed.

We've given the site a makeover, designed with our readers and our content at its heart. Welcome to the new look Beaut.ie.

We've been working really hard with our talented graphic designer and tech team to create something that we hope you'll love. It's crisp, bespoke and bursting with beauty, fashion, lifestyle stories and more.

Easy on the Eye

The changes that we've made will make the site easier to enjoy and easier on the eye. It's crisp, clean and classic; if this site had legs it would be strutting around and admiring itself in shop windows today.

Logo Love

Style never goes out of fashion but everyone needs a little shake up now and then. We thought long and hard about our new logo and look. They should reflect our history and our future, our ethos and our sense of fun.


And the beauty spot has long been part of the DNA of the site, both in terms of theme and graphics, so incorporating iconic red lips seemed like the perfect fit.

Fast and Furious

As we're furiously writing, swatching, testing and creating, we want to bring all that information to you in the wink of a cat flicked eye. So our tech team have been putting in extra hours to make the site lightning fast and as easy to navigate as possible.

And We're Not Done Yet...

We have so much stuff up our sleeves that we're going to need a bigger coat. We'll be rolling out some exciting features out over the coming weeks but if you're a fan of video tutorials, interactive Q & As, new and exciting voices and very special giveaways, then you've come to the right place.

So get comfortable and have a look around our new home - you're welcome anytime.


And to celebrate our new look, we've a very special giveaway. Simply head on over here to throw your name in the glitter-bedecked hat to win a BUMPER Beaut.ie hamper.

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