Aveda Be Curly: good hair days for curly girls are here!

aveda be curly.jpgOne morning I woke up. My hair was curly.

It felt like it literally happened overnight - but obviously the telltale signs had been there for some time. More and more struggling with the hair dryer to get it smooth and straight. More and more hair serums being purchased, tried and discarded in disgust because they "didn't work". A need for more and more high quality shampoos and conditioners. Kerastase being the ONLY and I mean only brand that agreed with my hair.

But the writing was on the wall. The hair was going curly. I know not why, after years of being relatively straight and well behaved it suddenly decided decided to turn itself into a nasty furze bush. It took me some time to come to terms with it - hence the self denial mentioned in the previous paragraph. Having spent the eighties getting my hair permed because it was too straight, (and as you know girls you couldn't hold your head up in school without your shag perm) I was now spending the noughties getting it straightened.

However, once accepted, I took steps to make the best of the curly situation. Curly hair is really dry and for me that had to mean the end of highlights, no more straighteners, blowdrying reserved only for special occasions, Kerastase Oleo Relax to be the only shampoo range allowed near The Hair. Various curl controllers and frizz reducers tried - but none of them getting the gold seal and being accepted into the hair staple stable.


And then I got some of the new Aveda Be Curly in BT2 in Dundrum a couple of weeks ago. I love it! Truely, it is Most Excellent. You apply the deliciously fresh smelling, Curl Enhancer cream generously to wet hair, and allow to dry naturally. Or blowdry with a diffuser if you want more volume. Your hair will be glossy, shiny, smell great and your curls will be beautifully defined.

It's a Can't Live Without. And you know I never say that lightly.

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