This is the Penneys AW17 dress everyone will be wearing this autumn

Actually, everyone is going to be wearing the entire Penneys AW17 collection - and you will too

We jumped through hoops and bent over backwards under limbo bars and dodged lasers Entrapment-style (seriously, the security in Penneys HQ is White House level) all in the name of fast fashion today; an invitation to be one of the first to see the new season launch from Penneys is an invitation you don't refuse.

Ladies (sorry, gents; we ignored the lad's section), you are going to have to start saving because a Penneys shopping spree is on the cards. Taking cues from the runway, as usual, the trends will finally begin to shop floors in August. There are frilly tea dresses, colourful suits, Gucci-esque shoes (in Pink! We kind of love them...). And YSL inspired boots. And 'vintage' jumpers. And more. And more. And more!

There are heaps of showstopping pieces, but this is the dress that ALL the fashion editors and bloggers were taking about twenty hours to get just the right photo of.

penneys aw17 dress

Clearly, it took us about two seconds. That's what happens when you're so excited about all the new things you're going to buy with your July paycheck. This dress is new season YSL. Everyone will be wearing it to their Christmas parties this year, but we don't care, we will too. In a world of political discord, let's be an army of silver sequin glam bots.

penneys aw17 rail

As you can see, there are patterns galore, and hippy prints, tassels and fur. (For more in-the-moment shots, see the rest of our story on Instagram).

For cold weather outfit inspiration on a June day that could be September, how about this dress, coat and shoes combo?

Coat €45 / Dress €25 / Blouse €16/ Hat €5 / Shoes €22 / Rings €4 / Socks €2.50 / Earrings €5 

We're obsessed with floral mid-length tea dresses right now, and Penneys will have loads of really, really good ones.

Advertised

Both dresses €18

This.

Gold coat €35

And the bags. Oh, the bags.

€16

€12

Advertised

€10

Want. It. All

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