ICYMI: Beaut TV was Backstage at Benefit's #Partyland Event

Frankly anyone who is up for bubbles and make up on a Tuesday evening is someone that we would like to be friends with. Friends with Benefits in fact.

And that's exactly what happened recently with when a strobe (is that the collective noun for a group of Beaut.ie readers?) of fabulous, make up-loving gals attended our #Partyland event with Benefit.

We'd been hatching palette-y plans with our friends at Benefit for weeks to make sure that this was one showstopper of an evening. And how better to celebrate the Best of Benefit 2015 than with masterclasses, mini makeovers, bubbles, giveaways and lots more besides!

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Our bevy of Beaut.ies came along to the Grafton Lounge in Dublin's city centre where they were greeted by the beautiful Benebabes and buckets of bubbles. The exclusive event kicked off with mini makeovers, while our DJ belted out the tunes that had us all Benebopping.

And hosting alongside our own editor Andrea, Benefit’s head makeup artist, Mark Rogers, was on hand to guide us through a series of make up masterclasses. We learned everything from how to recreate the latest beauty trends at home, to how to draw the perfect cat flick every time. That man has so many tips and tricks up his sleeves that he has to wear clothes with reinforced seams.

And because we are all about Beaut.ienomics, we learned how to get the most from those hero products that we all have in our makeup kits. It's all about double duty beauty and making those products work for you.


We also took a look at some of the latest launches from Benefit and for those who needed to stock up, we had a pop up Beneshop with discounts on offer and a special voucher worth €10!


There were some amazing spot prizes, delicious nibbles, and the best photo booth that we have ever seen. Everyone left with a gorgeous goodie bag and a plethora of pro tips and advice to get them ready for their next big night out.

And here are Team Beaut getting up to no good with some props and #Partyland poses...


You can catch all the atmosphere and behind-the-scenes action in our Beaut TV video below. And be sure to keep an eye on site for any details of upcoming events; we'd just love to meet you at the next one!


Were you at our #Partyland event with Benefit? Did you have fun? And tell us, what tips and tricks did you pick up?

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