Tommy Hilfiger's latest collaboration with Formula One world champion Lewis Hamilton is a gender-neutral collection that focuses more on sustainability.
Tommy Hilfiger has collaborated with Lewis Hamilton for a 4th clothing, footwear and accessories collection however this one has a unique and positive twist.
The TommyXLewis collaborative collection embraces the idea of "Style For All" by making the collection completely gender-neutral.
The brand describes the term "Style For All" as being " a belief that great style erases all boundaries in gender, age, ethnicity and body type".
The brand has even created a separate gender-neutral page on its website for the collection.
In terms of sustainability, the TommyXLewis collection has made a strong effort to be more sustainable. In fact, over 75% of the collection features sustainable elements.
The collection uses 100% organic cotton t-shirts and the tracksuits are made from Sorona which is a plant-based fibre that is a more sustainable alternative to down.
Their collection also utilizes lower impact washes and recycled textiles on styles including denim pants and shorts, woven tops and the bleached trucker jacket.
The TommyXLewis collection combines the classic Tommy Hilfiger menswear look with Lewis Hamilton's street style to create a fresh and sophisticated collection of wearable staple everyday pieces.
Military blues and greens blend with neutral tones and neon pops giving a modern edge to the classic tracksuit and bomber jacket.
This collection is designed to be styled "in a way that works for everyone".
The Spring 2020 TommyXLewis collaborative collection will be available in select Tommy Hilfiger stores globally from February 16 2020.
The collection will also premiere on February 16, 2020, at the TOMMYNOW runway experience at Tate Modern in London.
You can visit the Tommy.com website for a closer look at the collection.