Lily James to star as the new face of Burberry

Burberry has come a long way from Danielle Westbrook and her baby wearing the iconic print from head to toe. We know the brand is ancient and that it was the go-to for toffs all over the world for years, but who can forget that time when to be seen in a Burberry print was baically style suicide?

Actually, that time is slowly but surely being erased from our memories (by exec Angela Ahrendts ) with high profile campaigns with young, hot stars like Eddie Redmayne and Cara Delevingne at the forefront. Oh, and Kate Moss; can't forget Kate Moss!

The latest beautiful face to join the Burberry crew is Lily James, who will head up the new My Burberry Black scent this August, in a multi-media campaign shot by none other than Mario Testino.

This will be Lily's first major campaign, and we're looking forward to seeing how it turns out. We'd love if it shows a different side of Lily and not the typical English Rose thing she tends to embody.




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