Pippa O'Connor launches POCO jeans and you are going to LOVE them

Last night, Pippa O'Connor launched her new collection of jeans, and we got to see them in action.

You won't be surprised to learn that the jeans created by model, blogger and entrepreneur and not the average jeans you can pick up in any high street store. No, the five-piece collection has been carefully curated by Pippa to cater to every Irish woman for any occasion.

During her interview with Harper's Bazaar's Julie Dorff, Pippa admitted that she has always been "a bit of a dreamer", and for a long time had a dream to create her own line. Her words of advice for customers is to be open minded with styles. A skinny jean might actually work for you - especially if it tucks and perks in all the right places, like the Saturday Night jean.


Pippa sported the Leather Look on the night, which are the perfect handy pair (and our favourite of the collection). The Mama To Be will please all expectant mammies, as Pippa designed them with her own pregnancy in mind, having them sit under the bump with a high rise back. She says they're also suitable for after the baby is born.

The final two styles - the Off Duty and The Slimmer - are equally as wearable. We'll be wearing the Off Duty pair with a slouchy tee and heels.

This dream realised, Pippa's next one is for Olivia Palermo to sport a pair or five. And you know what, having seen the quality and wearability first hand, this dream doesn't seem that far-fetched.

?? 2 more sleeps ?? www.pocobypippa.com ??? #POCObyPIPPA

A photo posted by POCO By Pippa (@pocobypippa) on


Prices range from €85 to €110 and can be bought on pocobypippa.com.

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